
Winery shoot & Megaguide
Projects spanning a Blenheim winery shoot, behind-the-scenes with the team at their Penrose workshop, and a comprehensive Megaguide catalogue and more.
We partnered closely from the first workshop, shaping the brief around a single, clear idea and the people it needed to reach. Every decision traces back to that throughline.
The result is a system, not a one-off — considered, consistent and built to carry the story across each touchpoint it lives on, online and off.
Below, a closer look at the work as it shipped.